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Surprising Strategic Planning Process In Marketing

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One thing about my business, I don't sell templates. I only sell REAL content. I believe that template is only to give you the general overview of direction but not how_to do it. That's why I highly not recommended you choose to download or purchase marketing templates because I have seen them i personally think it won't help you much. Let me share you a recent story about template.

Generally, companies are broken down into four levels of hierarchy, the corporate, the division, the business unit and the product level. The overall plan of the company is designed at a corporate level. As part of this planning, each resource is allocated to each division of the company. Next, division level planning allocates resources to each business unit of the company. In addition, business unit planning designs a strategic plan for each business area, which determines each of the marketing objectives/goals, strategies and tactics, that have to be consistent with the overall strategic plan.

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