Marketing Mix: one of the key points of the marketing plan is the design of medium and long_term approach of the 4 Ps (price, place, product, promotion). Action Program: on this section all the actions to be performed are gathered with specific information, timetables and responsibilities among the personnel. Provisional Income Statement: the plan must include an income statement with any inputs for which the marketing department is responsible for.
To prepare for your discovery meeting you first have to contact Marketing.com using their online form, chat option, or via email or phone. They will want a brief overview of your product and services, and then they will schedule the discovery meeting. For the discovery meeting you will want to bring along: The existing marketing plan or strategy, Analysis reports, SEO strategies, Product/service descriptions, Development descriptions, Demographic information. The marketing professional will then be able to look at these and ask more specific questions to gain insight into what would be the best marketing services to include in your plan.