You will need to define your goals and objectives. We always encourage companies to make their goals S.M.A.R.T. which means Specific, Measurable, Attainable, Realistic, and Time Sensitive with dates attached. Most goals are calculated on an annual basis. However, the more ambitious owners or executives will look ahead at 3, 5, and 10 year goals as well. And if you are in Japan, you will be setting 100 year goals.
A strategic marketing plan is the secret behind every successful business. If you are not satisfied with the results of your marketing tactics, consult a professional marketing agency that can devise a targeted marketing plan to help improve your business and increase the sales. A reliable and comprehensive online local business directory is your best source for finding a capable and experienced marketing expert servicing your area.