Plan of actions: consists in a very detailed description of the procedures and means to implement the actions we want to take. For example, if the strategy implies a raise in advertising volume, the plan of actions should establish where the advertisements will be placed, the dates and frequency of the advertising campaigns, a set of procedures to evaluate their effectiveness. The actions we plan to take must be clearly formulated, measurable, and the results must be monitored and evaluated.
Okay, now for the good news. Thanks to the internet, everyone now has access to the global economy. Also through the use of lead generation pages, niche websites, social networking, video marketing, and much more, it is actually relatively easy to introduce your opportunity to the global market and have those that are interested contact you. Yes, people interested in the opportunity actually contact you. This is called warm prospecting or warm recruiting because those that contact you are already interested you just have to close the deal and help them get started.