You will need to define your goals and objectives. We always encourage companies to make their goals S.M.A.R.T. which means Specific, Measurable, Attainable, Realistic, and Time Sensitive with dates attached. Most goals are calculated on an annual basis. However, the more ambitious owners or executives will look ahead at 3, 5, and 10 year goals as well. And if you are in Japan, you will be setting 100 year goals.
Finally, get online. This is the most essential part of the MLM marketing plan. There are just so many ways to get a product and opportunity in front of thousands of people and create interest. The key here is to use a website or lead capture page to funnel traffic to using multiple marketing channels. This website or lead capture page needs to provide enough information to get the prospect interested enough to fill out a contact form or call you.