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002 Marketing Plan Page 3

002 Marketing Plan Page 3 Fearsome Abstract

The discovery meeting brings you and the marketing professional together to talk about different marketing services offered. They will be looking to understand your business better _ in its current state and your future vision. The marketing consultant will also explain the variety of marketing services offered so you will be better able to understand the final marketing plan when it is delivered.

Establishing current objectives: it is essential for the organization to try to determine with preciseness the objectives to be reached. These objectives, in order to be viable, must be SMART. SMART is an acronym and stands for "Specific", "Measurable", "Attainable", "Realistic" and "Timed". The objectives must also convey the general organizational mission.

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001 Largepreview Marketing Plan Fearsome Abstract

001 Largepreview Marketing Plan

002 Marketing Plan Page 3 Fearsome Abstract

002 Marketing Plan Page 3


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